The primary Amazon brand colors are orange, black and white.
Below you have all the color codes in different formats:
- Pantone: it is a system that allows identifying colors for printing using a specific code.
- RGB: the RGB (Red, Green, Blue) is a color model used for digital designs.
- CYMK: the CMYK (Cyan, Magenta, Yellow, Black) is a color model used for printed designs.
- HTML Hex: is a digital color model used mainly for Web design.
Amazon Color Codes: Pantone, HTML Hex, RGB & CMYK
PANTONE: PMS 2013 C (NEAREST MATCH)
Hex Color: #ff9900;
PANTONE: PMS Black
Hex Color: #000000;